Nissan to target janitors.

22 March 2007

Nissan motors is beginning a new marketing campaign to promote their push-button-ignition Altimas.

Their grand scheme is to intentionally “lose” 20,000 key rings, with useless keys attached, around bars, sports arenas, concert halls…you
get the idea. People finding the keys will notice a tag on them stating that they don’t need to bother returning them, because the all-new Altima has push-button ignition.

So, to all you janitors out there, all you hard-working souls cleaning up after our enjoyable nights out, give a big middle finger to Nissan for leaving more crap behind for you to pick up. The least they could have done is make the keys fit a 1994 Altima out in the parking lot.

CK

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